About Michael, CEO of Victory Lawyer Marketing
“The key to online marketing is to stay ahead of the curve, understanding the necessary changes to position oneself in front of potential customers.”
Introducing Michael, The Social Man
Michael is the visionary founder and CEO of Victory Lawyer Marketing. With a career spanning 13 years across various industries, Michael discovered his true passion in the realm of law and legal marketing. In the foundational years of his firm, the office was situated within a bustling lawyer's suite. This intimate setting allowed Michael daily interactions with numerous independent lawyers, enriching his days with legal discussions. Through these interactions, he became the go-to for many lawyers, helping them expand their practices. He recognized the consistent need lawyers had for leads and adeptly drove traffic to their websites, winning them a steady stream of clients.
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1541 Ocean Ave Ste 200, Santa Monica, CA 90401
Michael Biography
Before launching his company in 2009, Michael had a foresight of the digital marketing wave. While he acknowledged the efficacy of traditional marketing, he was also acutely aware of its cost implications.
As the 2000s progressed, the rise of social media was undeniable. Despite skeptics questioning its longevity, content creators increasingly sought Michael’s expertise. They were eager to learn the nuances of platforms like Facebook and Twitter, particularly the strategic use of hashtags to optimize lead generation. It was during this period that Michael realized his innate knack for the field, thinking, “This comes naturally to me. I can excel in this.”